Over 110,000 people from throughout Ireland, the UK and beyond attend the jump racing festival in Punchestown in April each year. We have had the honour of sponsoring the HSS Hire Handicap Steeplechase in both 2023 and 2024. Punchestown is big business and is Ireland’s largest sporting corporate hospitality event with up to 17,000 guests enjoying the famous dining packages and spectacular views.
In 2024, the HSS Hire Handicap Steeplechase was run at 6pm on the Wednesday with the renowned Rachel Blackmore winning on Lets go Champ for the legendary trainer Henry De Bromhead.
A brilliant day was had by our team who attended the festival. Our logo was featured prominently across the venue and TV coverage – we had signs on the avenue and track, in the parade ring, on the podium, on the big screens. Our logo was embroidered onto the saddle cloths of all the horses running, and the winners rug.
Our Marketing Manager Catherine Daynes did an interview in the parade ring, and members of the Key Accounts team John Boyle and Jillian Acton joined her on the podium to present the owner, trainer and jockey trophies.
HSS Hire Ireland Managing Director Michael Killeen spoke of the company’s association with the home of Irish jump racing: “HSS Hire is in a period of growth and we have recently made major investment in a range of powered access equipment which is filtering out to our nationwide branches. No doubt some of that gear will continue to be in use at Punchestown where we have been involved for a number of years. Elevating this involvement to sponsorship status made sense for us during this time of growth. Punchestown and HSS Hire have a similar solution-based approach when it comes to delivering excellent customer service so we look forward to developing the partnership with the Punchestown team”.
Conor O’Neill, Punchestown CEO explained the background to today’s announcement: “The Punchestown Festival site of 430 acres is considerable. The event build is massive with a significant demand for equipment and tools. Michael Killeen and the team at HSS Hire have always been available to assist, advise and supply whenever we needed support. Having access to a nationwide network of supplies and expertise is an invaluable resource when under pressure for deadlines and solutions. It is a pleasure to welcome HSS Hire to the Punchestown Festival sponsorship line-up”.
